Kaylee Peterson is Director of Client Services at Compose.ly, where she built the SEO department from the ground up and now manages 50+ client accounts spanning B2B SaaS, finance, real estate, and more. With nearly a decade of experience across US and UK markets, she specializes in scalable SEO strategies, achieving ROI from SEO, and turning underperforming content programs into audience-building revenue drivers. Kaylee is passionate about calling out sketchy tactics in the SEO industry and building systems that actually work long-term—not just look good in a pitch deck. She's won international recognition, including Global Search Awards for Best In-House SEO Team and Best SEO Campaign.