Compose.ly 2025 Wrapped
2025
WRAPPED
A year of exceptional results for Compose.ly SEO Content.
Yes, even this year.
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By The Numbers

0+
Blogs Published This Year
2.6×
More Clicks Generated by Compose.ly Content Than Other Blog Content On Site
0%
Typical Compose.ly Client Blog Impressions Growth YoY
0%
Highest Client Organic Blog Traffic Growth YoY
(70,000+ organic blog sessions this year!)

Blogs Can Still Drive Massive Traffic

In an era where everyone says "the SEO blog is dead," one client's blog generated 9.3M+ sessions in 2025

For this health and wellness client, Compose.ly blogs in 2025 generated...
250,000+
Organic sessions from 230 new blogs
51%
of new content published was written by Compose.ly
66%
of blog clicks were generated by Compose.ly content
60%
of SERP features came from Compose.ly blogs

New Clients Saw Results in the First 3 – 6 Months

You don't need a massive investment or years of content.
This B2B Health SaaS client started in March 2025 with Compose.ly and published 30 new blogs this year.
They saw:

167%
Organic Blog Traffic Growth (YoY)
in under 9 months
360%
Blog Clicks Growth (YoY)
from just 30 blogs
691%
Blog Impressions Growth (YoY)
beginning March 2025

Compose.ly Content vs Other Content On Site

Compose.ly Blogs Get
0.7×
Better CTR
vs site average
Compose.ly Blogs Get
1.6×
More Clicks per Post
vs site average
Compose.ly Blogs Get
2.6×
More Total Clicks
vs other blog content
Compose.ly Blogs Get
2.0×
More Organic Sessions
vs other blog content

The Typical Compose.ly Blog Strategy Generates...

41%
Organic Blog Traffic Growth (YoY)
171%
Blog Clicks Growth (YoY)
352%
Blog Impressions Growth (YoY)

Some Clients Saw Exceptional Results

While the typical client experiences impressive growth, we've also seen some extraordinary outliers this year. These exceptional cases showcase what's possible with the right strategy, niche, and execution. Hover over each card to learn more about the client.

Supply Chain SaaS
12,000+
Organic Blog Sessions Generated (from 4 sessions last year)
Supply Chain SaaS

From Zero to Scale

Started June 2024 with minimal blog presence

Saw a 298,425% traffic increase YoY with 47 strategic blogs

Compose.ly content generated 2.5× more clicks than other content on site

Higher Education
6,280%
Increase in Blog Clicks Year-over-Year
Higher Education

Rapid Growth Phase

Started September 2024, published 36 blogs

Compose.ly content generated 16.8× more clicks per post vs site average

91% of blog traffic was driven from just 5% of content on site written by Compose.ly

Athletic Retail
920K+
Organic Conversions from Blog Content
Athletic Retail

Content Efficiency

Compose.ly wrote 140 blogs = 12% of content, 30% of traffic

Since May 2025, 175% increase in clicks, 145% in conversions

Compose.ly content created 2.6× more clicks per post than site average

Top Performers 2025

🥇 Higher Education Content
4,389%
Organic Blog Traffic Growth (YoY)
🥈 Payroll & HR Content
868%
Organic Blog Traffic Growth (YoY)
🥉 Health & Wellness Content
302%
Organic Blog Traffic Growth (YoY)

We couldn't have had such an incredible year without every team involved in this success — from the Account Managers who keep clients aligned and moving forward, to the Content Team who write the articles that drive this growth and engagement to the SEO Delivery team who design the strategies, topics, and briefs that turn ideas into performance.